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Michael Green (pen name) is a 35 year old Brit who lives in London, England.
When he was just 21, he set up his own printing business. Today that same
business has developed into offering Design, Print and Website development
services and has a turnover measured in the millions.
Nowadays Michael works on a part-time basis as Chairman of his printing
company and in his spare time he's developed http://www.howtocorp.com
(more of that below). In addition he's involved in Politics and is standing for
Parliament in the UK (next election expected in 2005). He authors under the pen
name Michael Green in order to avoid confusion for anyone searching for his
political comment.
Michael discovered that his offline, real-world, business experience helped
make him an overnight online success. And the facts speak for themselves because
he established his online How To Corp enterprise as recently as the Spring of 2002,
yet today he has created over 16 toolkit products and these are marketed and sold
worldwide via the internet.
Michael Green has achieved a constant Top #10 position in the much coveted
ClickBank Marketplace, which lists literally tens-of-thousands of other online
products, so the chances are that by the time you've finished reading his biography,
he will have made yet more internet-based sales!
Michael explains:
"Doing business both on and offline is much more similar than some people
would have you think. You still need to provide good products and a great service.
In addition it's important to be courteous, polite and responsive when prospective
customers contact you by phone or email. These same rules all apply no matter which
environment your business operates in."
Michael says that there are however some very big differences to doing business
online. He confesses that he still struggles to believe how it has been possible
to build such a profitable company, without the need to employ staff, hold physical
stock or deal with so many of the other regulatory issues that surround
traditional 'real-world' businesses.
As a student Michael studied business and finance in Manchester, England, but
he says that formal education was never of that much interest to him.
"I was always anxious to get out into the real world of business",
acknowledges Michael, "and formal education never really fitted in with my plans".
Michael reckons that the biggest problem faced by most online "newbies"
(people just starting out) is the confusion caused by following too many different
so called "gurus". He's written a recent article about precisely that subject and
you can read it here.
You can reach Michael Green personally by emailing michael@howtocorp.com
or by calling US number 206-984-1365 (please leave a message).
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